DJ culture continues its assault on the U.S. mainstream. Since the 2010 Grammy Awards, the rhythmic and electronic music inspired sounds of Lady Gaga, David Guetta, and the Black Eyed Peas have supplanted the Madonna era, when the Queen of the dance floor–albeit, the mainstream dance floor–reigned supreme. While Moby might have sparked a trend with his Grammy nominated album, Play, in 2002, it’s been 7-years since Moby appeared on the cover of Billboard and 2 years since Guetta made his mark. Tiesto’s march into the U.S. mainstream has been a long time in the making, but he is a relative newcomer to the scene, launching his career in the mid-90′s. His career was born out of rave culture and the rise of Trance as one of the best selling electronic music formats. Billboard’s Kerri Mason provides the background in the cover story. As we’re all things social media here at Netmix, we’ve got the “storified” view of the world of Tiesto.