Wired writer Seth Mnookin chronicles the upset Universal Music Group CEO Doug Morris feels today about the digital revolution and the iTunes stranglehold Apple holds on the download music market. In an era of new technology, Morris is old school, and he shows it.

From the outside looking in, record labels helmed by men in their 70s (i.e. Morris, Davis) seem like foreign countries led by oligarchs. Crotchety old men yelling in the halls, "they must pay for everything," yet they once instructed their promo departments to ship hundreds of boxes of free CD's to mom & pop retail as a bribe so those stores would sell more and pocket the difference.

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