Social Influence and the SIM Score

A recent report from Razorfish released today indicates that about 33 percent of consumers are not connecting with brands on social networks. There are of course two ways to look at this. One, it could be that this large untapped audience presents a terrific opportunity for marketers. The second scenario is that brands are avoiding social media.

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2 comments

  1. Jefferey Veatch says:

    Howdy I basically experimented with to subscribe to your own rss feed but I kept finding access complications, not at all totally sure if the exact trouble is my end or maybe yours?

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